When I talk with someone about working for our Customer Care department here at Webmail.us, one question I always ask is what tactics the applicant likes to use when dealing with an upset person on the phone.
Whether the issue is something on our end or not, we're always eager to identify what it is, and when it's something we can help with, we do. But when someone on the phone is upset, my personal opinion is that they may have had experiences with other companies wherein they must clearly purvey their level of frustration in order to get help right away (and may not know that immediate help is what our Customer Care team provides if they've not ever worked with us before).
There always exists too the possibility that they've just had a rotten day all around… for all we know, it's pouring rain where they live, they woke up to find their beloved pet passed away during the night, their car broke down, and right before calling us, the principal of their child's school just called them to report misbehavior, and to top it all off, they're getting an error when trying to download an email. All we can know for sure is that the person on the other end of the phone is upset.
So what then is the best way to handle this?
I have my own view… and I feel many people do the same, but may not think of it as a tactic per say… just what they naturally do by instinct (although I'm sure many do the opposite).
It's simple… just listen.
Let the person talk, and let them get everything out and off of their chest. Let them explain that their frustrated, what they've done already to try and fix it in vein, why it's important for this to work right now, and let them again explain that they're frustrated. Let them get it all out. As they do, acknowledge their pain… by listening, and confirming (maybe with the odd "uh hmmm" or "hmmm") to reassure them that you are still there on the phone listening.
Listen… avoiding at all costs any urge you may have to interrupt or any urge you may have to defend yourself, company, or your product and instead, just listen.
Then, when it's your turn to speak, confirm you've listened by summarizing their problem… but just the meat so you can let the customer know you were listening and confirm what you've understood to be the issue. Then acknowledge that you understand why it's causing pain.
Next… let them know that you're there to help… but incase you may have to escalate the issue, add on "and if I can't, I'm going to find someone who can." Besides assuring them of help, that also adds one other point in a subtle way: ownership of the issue. I'm going to help and believe I can solve this for you, but if I can't solve this for you, I will find someone who can.
That's much different from passing them up the chain to whomever may get the ticket when you escalate it, and this gives comfort to a customer who needs it, and that's one component of Customer Care.